
Stop Flying in Circles.
Without a clear strategy, even the best marketing tools won't get you far. Our premium, no-nonsense strategy engagement lays the foundation so your business can actually soar.
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This isn't another quick audit or generic plan.​ It's a deep, customized strategy engagement - designed to bring clarity, confidence, and a marketing roadmap that's ready to execute.
Stop burning fuel and start getting somewhere.

Marketing Without a Plan is Just Expensive Guessing
You've got tools, vendors, and maybe even a little traction - but no real strategy pulling it all together.
You're not alone.
Most small business owners never had time to build a strategic marketing foundation. So their growth feels like guesswork. Scattered, reactive, unpredictable.
That's why every long-term engagement at Donkey Kick Digital begins with strategy.
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But it's also a powerful standalone service - perfect for business owners who want clarity before commitment.
A Comprehensive, Done-For-You Strategic Marketing Plan
Over the course of 30 to 60 days, we work closely with you to create a high-level strategy and a step-by-step execution roadmap designed for your business goals.
Here's what's included:
Online Presence
Audit
Comprehensive analysis of your website, social media channels, online directories, reputation, and reviews with specific improvement recommendations.
Customer Research and Buyer Personas
Research-based customer profiles including demographic and psychographic information to guide all marketing messaging and channel selection.
Competitive Landscape Analysis
Detailed industry analysis identifying your unique market position, competitor strengths/weaknesses, and untapped opportunities.
Core Messaging Framework
Compelling, differentiated messaging designed to resonate with your ideal customers and distinguish your business from competitors.
Strategic Marketing Roadmap
A comprehensive digital marketing plan specifically designed to achieve your business growth objectives.
Customer Journey Optimization
Identification of gaps in your current customer acquisition and retention process with specific recommendations to create a seamless experience.
Content Marketing
Plan
Strategic content plan to build authority, trust, and engagement while attracting and converting qualified leads.
Prioritized Growth Initiatives
Clear, sequenced recommendations on which marketing efforts will deliver the highest ROI for your specific situation.
6-Month Execution Calendar
Detailed implementation timeline with specific objectives, responsibilities, and measurement criteria.

Designed for Business Owners Who Want:
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A real plan before spending more money on ads or freelancers
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An experienced strategic partner - not just another contractor
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To grow their business with focus and systems, not scattered effort
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A marketing plan that's built to be executed - not just a pretty PDF
Whether you continue with us afterward or implement with your own team, you'll walk away with total clarity and a custom roadmap for your next chapter.
This Could Be the Start of Something Powerful
Once your strategy is complete, you'll have everything you need to move forward with confidence.
If we both feel like it's a good fit, you'll have the option to continue with us in a Fractional CMO Partnership - where we lead the execution and keep your marketing on track.
But there's no pressure.
Some clients take the plan and run with it - and that's a win in our book.


